SEM, as it is also called, is a type of online advertising that uses search engines as its channel. It is about making people notice specific websites by ensuring that it will turn up when you look up certain keywords preferably via major search engine sites like Google and Yahoo [...]

In early 2008 I spoke at the Secret Society of Traffic and Conversion Seminar for my friends Buck Rizvi and Brock Felt. The attendees paid thousands to be there but I’m sharing my 3 hour presentation from the seminar with you for free [...]

Primary to site optimization is to rank well in search results through the implementation of search engine optimization (SEO) strategies.